With the fledgling brand in place, we developed an interim website to act as a hub for the LMIC’s mandate, team, articles and initial publications/findings. We incorporated dots and a network of lines into the design, using them as visual motifs symbolizing information and interconnectivity. Our team applied this approach throughout the website and on print collateral, allowing for a dynamic identity that was both professional and engaging, and that reinforced the new brand.
After the site launch, we developed an interactive mini-site for the LMIC’s Strategic Plan.